Discover one of our dreamiest Australian brands at The Soho Movement; Charlie Holiday.
Shop ready-to-wear apparel and swimwear label inspired by endless summers, and made for modern travellers and coastal lifestyles.
Charlie Holiday inspires confidence and femininity with each wear. Through in-house design, they create unique pieces with original prints in diverse fabrics and textures, while always striving to minimise their impact on the environment.
Approach
"At Charlie Holiday, our aim is to design and manufacture our garments with greater care, to reduce our impact on the planet and generate awareness around conscious design and consumption. We are the first to admit that this is a work in progress, and we are still learning. As an independent, family-owned-and-run business, we will continue to evolve our processes, finding better, more efficient ways of doing things, all while maintaining transparency."
Why we love Charlie Holiday
- Timeless, comfortable pieces that make you feel like you're dressed for a summer vacay.
- Eco-friendly fabrics, with the introduction of more sustainable fabrics such as recycled polyester and 100% cotton.
- Fun designs! At Soho we believe fashion is art and a means to expression, so we adore Charlie Holiday's use of bold colours and designs.
- Plastic free packaging. A big yes from us and Mother Earth.
